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Grab this free on-demand masterclass with Sarah Robb and find out how to get better at selling brand strategy.
How do you win more brand strategy projects?
You've got to know how to sell it.
Simple when you say it. Harder when you try to do it.
Of course there's no perfect, one-size-fits-all approach. Every client and every strategist has their unique background, needs and experience.
But there are some good and bad approaches.
I've been part of those 'post-agency pitches' conversations with clients.
I've seen what goes wrong - and right.
And I've successfully sold brand strategy for 25 years.
So if selling more brand strategy projects is on your wishlist this year…
…you don't want to miss this free masterclass.
Who's teaching this?
Sarah Robb has been a brand strategist for 25 years. She started her career on the prestigious WPP Fellowship, rotating through market research at Kantar, ad planning at JWT and finding her happy place as a brand strategist at Landor Associates.
She spent a decade in the top branding agencies in New York, San Francisco and London before going independent.
She's literally worked on the A -Z of industries, from multi billion dollar brands to kickstarter- backed start ups.
When it comes to pitching brand strategy projects, she's seen it all.
She's sat with clients helping them choose their agency parters, and has seen all the big branding agency approaches.
She's pitched on the agency side, selling strategy into brand identity.
And from an independent perspective, selling only brand strategy, and her unique approach.
She's definitely not a 'salesperson' but she's worked consistently for fascinating clients for years, so she must have something right! Grab all her insights for free right here:
