HOW CAN AI ASSIST IN UNDERSTANDING TRENDS?

Strategists need to bring consumer behavior and industry trends into their work for clients. But it's difficult to know where to look and how to search efficiently when there are hundreds of market reports published every year. Do you wish there was a way to unearth the insights more quickly?  We have good news for you...

GIVE ME THIS FREE MASTERCLASS!

We all know that understanding trends is vital. But while deep dives into market reports can be valuable, it's often a time-consuming process. Wouldn't it be great to get a shortcut?

In this free masterclass, you’ll discover how to leverage AI to complement your traditional research, efficiently navigating the vast landscape of trends market research.

Think of it as a powerful ally in your workflow, helping you choose the "shortcut" or "scenic route" as you see fit, unlocking key insights from a curated database of trend reports, all while easily referring back to the original sources to be sure you're only working with facts.

This masterclass is perfect for you if:

You're a brand strategist looking to make sure your work is insightful and impactful.

You’re a marketer seeking a more effective way to make data-driven decisions and gather insights.

You're a researcher looking to understand how AI can illuminate consumer behavior and market shifts without making stuff up.

...get ready to see trends in a whole new light.

Join Piotr Bombol, strategist and co-founder of Adaily - an AI suite for ad agencies, brand strategists, and marketing teams supercharging collective creativity. With over 10 years of experience crafting strategies and a passion for innovation, Piotr has been exploring how AI can empower marketing professionals in their daily work.

Hosted by Sarah Robb, as part of the masterclass series within Brand Strategy Academy.

Do you feel a bit of a fraud when it comes to brand strategy?  

Like you don't really know what you're doing?  

If you're wondering whether you really have what it takes to offer brand strategy to your clients - or wondering how you haven't been 'found out' after doing it for a while - I get it.

I was there too.  

But it's time to knock this on the head, and learn some very practical tips that will get you get clear and confident on brand strategy. 

Get the replay - one week only!

Grab this free 45 minute live masterclass introducing a new way to access and use trends to improve your brand strategy work.  Just sign up below.

Who is Piotr?

Economist, expert in digital marketing, strategist with over 10 years of experience (including DDB, Deloitte), speaker, entrepreneur. In his free time, he is a father, husband, lover of tabletop games and a football fan.

Currently, he is a Co-founder at Adaily – an AI marketing suite for ad agencies, brand strategists and marketing teams. He has been associated with the marketing industry for 10 years. He is educated as an economist and is a recipient of the President of the National Bank of Poland award for econometric work.

In his career, he initially worked in network agencies (DDB, Deloitte Digital) and later created Gameset, the first gaming marketing agency in Poland, where he was responsible for business development, creating strategies for clients and building an external image.

He was associated with the agency for six years; during this time, he won over 50 advertising awards, including gold Cannes Lions, European and Polish gold Effie, European and Polish gold MIXX Awards. He has been a speaker at industry conferences in Poland and abroad. From 2019-2022, he was a member of the Organizing Committee of Effie Awards Poland.

GIVE ME A SPOT!

What has this got to do with Sarah?

As part of Brand Strategy Academy Sarah selects brilliant thinkers to add to a masterclass series on the course. Piotr is one of those people! Everyone on Brand Strategy Academy gets permanent access to these masterclasses as part the course.

Other topics in the masterclass series include:

- Brand Architecture
- Brand Naming
- Embedding purpose and values across a business
- How to sell brand strategy
- How to enter awards and which ones are right for you

None of these are paid arrangements - all are just kind and smart thought leaders in the industry willing to share their knowledge and experience.

The masterclass series is just a brilliant bonus that comes with the course. Read more about it here:

BRAND STRATEGY ACADEMY