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Jargon, complicated frameworks and unnecessary complexity make brand strategy feel like a language that's too hard to learn.
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"Sarah has an amazing ability to explain brand strategy in a simple, easy to understand way. By simplifying the complex world of brand, I am better able to communicate with my clients about brand development and why certain steps in the process are needed."
Matthew Beck, Brand Manager
"I have been watching your 'Brand Strategy in 7 Simple Steps' free videos. They are really super!! The thought and work that you have put into them is amazing. They have been really helpful for many reasons, but the most important for me has been CONFIDENCE."
Anaheeta Dhawan, Brand Strategist
"Sarah does a wonderful job explaining the importance and advantages of developing a brand strategy. Her approach resonates with me because it strips away a bunch of the nonsense that’s often associated with brand strategy process and deliverables. Brand strategy development, over the years and in the hands of agencies with high overheads, has been made harder than it needs to be. Sarah tears down the edifice and the artifice."
Byron Freney, Chief Strategy Officer at milk+honey
BRAND STRATEGY IS THE #1 MOST VALUABLE SKILL CHIEF MARKETING OFFICERS ARE LOOKING FOR THIS YEAR
GARTNER, THE ANNUAL CMO SPEND SURVEY
But it can feel hard to understand, inaccessible, and daunting. I'm on a mission to break down these barriers and help you understand it, so you can take your brand skills to the next level.LET'S GET STARTED!